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Business Articles
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Customer Care
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CRM
Customer Satisfaction Is Your Business
Regardless of what business you are in - you are really in the business of satisfying customers. The degree of customer satisfaction you deliver determines the level of long-term success you will achieve in business.
Aug 8, 2005, 03:24
Business Articles
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Customer Care
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CRM
7 Bits Of Critical Information You Can't Afford NOT To Know About Your Customers
If you think customer relationship management is just a piece of software, you're dead wrong. Customer relationship management is about understanding your customers. It's about really knowing them as individuals, knowing what they mean to your business, and most of all, knowing what you need to do to keep their business.
Aug 8, 2005, 02:50
Business Articles
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Customer Care
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CRM
Don't Forget your Existing Clients
Quest for new clients shouldn’t ignore those who pay the bills. Acquisition. It’s a big word in small business marketing. Companies are constantly looking at ways to draw new people to the business and generate new streams of revenue. In this quest, some small businesses make the mistake of focusing too much on new customer acquisition, only to find that their existing customers have been lured away by a competitor.
Aug 8, 2005, 02:02
Business Articles
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Customer Care
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CRM
Find Out Where Your Firm Stands in Today’s Customer
Looking For Ways to Improve Sales and Customer Relationships? Find Out Where Your Firm Stands in Today’s Customer Touchpoint Management (CTM) Revolution by Taking the CTM Quiz.
Aug 8, 2005, 02:00
Business Articles
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Customer Care
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CRM
Service Marketing - A Relationship Building Approach
Can we imagine a place in the world today without a marketing activity. It looks remote. When we all move from one place to the other, we need an interactive or a Communicative Response System (CRS) to facilitate a marketing activity and enable the market to respond. When this Communicative Response System (CRS) eventually reaches a market, there are buyers and sellers waiting to respond.
Aug 2, 2005, 06:21
Business Articles
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Customer Care
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CRM
A Real CRM Strategy or Just Tracking Customers?
The idea itself is nothing new; its roots have been around since trading began. The principle of looking after your customers so that they come back regularly is, after all, merely the basis of good trading. In an increasingly competitive commercial world however, strong customer relationships take on an increasing importance. With the cost of selling to a new customer being five times the cost of selling to an existing one you can’t afford to lose established business.
Jul 31, 2005, 00:19
Business Articles
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Customer Care
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CRM
Customers - Always be Focused on Them
I was looking at some promotional literature and web sites the other day and it was interesting to note the number of times the words - "We" and "Our" was used in this material.
Jul 30, 2005, 00:07
Business Articles
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Customer Care
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CRM
Customer Lifetime Value - The Key To Maximizing Your Profits!
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value. Customer Lifetime Value is defined as the total value, in monetary terms, of your average customers spanning the entire period that these customers are likely to do business with you. It's the potential contribution of your customers to your business over a period of time.
Aug 8, 2004, 01:57
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