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A Rough Cut on Feasibility
A piano tuner recently moved to Buffalo, NY, and would like to assess the business possibilities for him in his new home. He plans to estimate how many piano tuners the greater Buffalo area can support, and compare that to the number listed in the phone book. How do we advise him as to how to estimate the "right" number of tuners for the area?
Aug 8, 2005, 04:05
Business Articles
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Assumption Based Marketing Vs. Fact Based Marketing
One of the most common mistakes in marketing is making decisions based on assumptions rather than fact. You think of an idea for a marketing piece and believe that it is a great idea.
Aug 7, 2005, 01:26
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Marketing
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Market Research
Market Research?
Market research is discovering what people want, need, or believe. It can also involve discovering how they act. Once that research is complete you can use it to determine how to market your specific product. Here is the process
Aug 3, 2005, 02:20
Business Articles
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Marketing
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Market Research – How Good is the Data?
Make money for taking surveys"," Cash for your opinion", "Make easy money at home". Everywhere you look there is a company willing to pay people to participate in their surveys. It seems like a win win situation, the participants get paid for providing their opinion, the market research company gets paid for conducting the research and the companies, that fund the research, gathers valuable data.
Aug 3, 2005, 02:05
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